Indiana Jones film launch at the Cannes Film Festival

Indiana Jones - Carlton Hotel in Cannes

Deluxe have just returned from the Cannes Film Festival in France, having filmed and put together the tech behind an interactive video blog with the producers, directors and stars of the new Indiana Jones movie. As part of the launch campaign for the film, which premieres today, Paramount Pictures chose the online video community at Seesmic to host a question and answer session with the stars of the film talking to journalists and members of the public from around the world.

Working in conjunction with Dan Light for the PPC and Sizemore, we filmed the whole event on the top floor of the Carlton Hotel, with live, high-definition video feeding directly to the blogging site. Steven Spielberg, George Lucas, Harrison Ford, Shia LaBeouf, Cate Blanchett and Karen Allen all faced the camera, and posted their thoughts on a wide range of questions and subjects from the online community. The resulting traffic to the site as the word spread was unprecedented, and heavy coverage on other platforms like Twitter added to the general mayhem and instant buzz.

First to break the story was The Guardian, and as of this morning the event is generating serious coverage across the media.

We're just putting together a full HD archive of the event which will go online later, but here are the links to some of the questions as they appeared on Seesmic: